What HR Directors Should Ask Before Signing a Keynote Speaker Contract
yaash Chauhan
Corporate Keynote Speaker & Leadership Strategist
"Protect Your Investment Before You Sign" — a question that shapes everything in keynote speaking & corporate events.
Protect Your Investment Before You Sign
Booking a keynote speaker is a significant investment of budget, organizational time, and stakeholder expectation. Yet many HR directors sign contracts without asking the questions that would reveal whether the speaker is right for their specific needs. Here are the critical questions that protect your investment and set the engagement up for success.
The Ten Questions to Ask Every Speaker
One: What specific behavioral outcome does your keynote create? Two: Can you share references from clients in our industry or at a similar organizational scale? Three: How many times have you delivered this topic to audiences at a similar seniority level? Four: What does your customization process look like, and how many hours does it take? Five: What do you recommend for pre-event preparation and post-event reinforcement? Six: Do you have experience with our organization's specific challenge? Seven: What happens if key business context changes between booking and the event? Eight: What are your technical requirements for the session? Nine: What is your cancellation and rescheduling policy? Ten: How do you measure impact, and will you share those metrics with us?
Red Flags to Watch For
Be cautious if a speaker cannot answer the first question specifically. Be cautious if all their references are from different industries with no explanation. Be cautious if their customization process takes less than 10 hours — real customization takes time. And be cautious of any speaker who talks about themselves more than they talk about your audience's outcome during the initial sales conversation.
Key Takeaways
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Protect Your Investment Before You Sign: Booking a keynote speaker is a significant investment of budget, organizational time, and stakeholder expectation. Yet m...
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The Ten Questions to Ask Every Speaker: One: What specific behavioral outcome does your keynote create? Two: Can you share references from clients in our indust...
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Red Flags to Watch For: Be cautious if a speaker cannot answer the first question specifically. Be cautious if all their references are from dif...
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yaash Chauhan delivers customized sessions on keynote speaking & corporate events for corporate organizations across India. 550+ seminars. 12 cities. Results that show up in your next quarter.
Email: yaash.bizz@gmail.com
